For SFUSD families and schools
The Toolkit
Free materials and guidance for anyone helping an SFUSD school tell its story during enrollment season — parents, community members, and staff alike.
Materials and assets
Downloadable resources for print, social, and in-person outreach. Start with an example, use a template, or let us build something custom for your school.
Example school assets
Real flyers, social graphics, and handouts from SFUSD schools. Download and adapt freely — no attribution required.
Browse examplesCanva templates
School-removed templates sized for print and social media. Open in Canva and swap in your school's info.
Open templatesCustom asset generation
Tell us about your school, upload your photos, and we'll generate a custom set of assets. AI-assisted, reviewed by our team.
Join our communityAdvice and guidance
Know what to say and how to say it. Our talking points and tour guide are free to anyone. For deeper support, join our community and we'll connect you with someone who's done this before.
Talking points
Data-backed answers to the most common objections about SFUSD — the lottery, safety, academics. Print it, share it, use it at orientation.
View talking pointsTour guide
Tips for hosting a school tour that converts curious families into enrolled ones. What to show, what to say, what to skip.
View tour guide1:1 mentorship
Get matched with an experienced SFUSD parent or administrator who has run enrollment campaigns. One conversation, no obligation.
Join our communityJoin the community — it’s free.
Creating an account is how we offer mentorship and custom materials. We can only help when we can reach you.
Create an Account